We understand that your world-class research and teaching provides the insights, ambitions and skills to your students to help them shape better, simpler and more sustainable business and management strategies in a highly competitive world. Cross-cultural knowledge and international perspectives are essential attributes for modern managers and business leaders, and with so many programmes and so many students from across the world to select from, a system is needed to streamline the experience for the applicants and your school.
HEIapply is empowering Business and Management Schools worldwide to do exactly this. We are helping you to perform better at streamlining admissions processes. Our intuitive web-based system is designed to reflect your existing processes entirely online, enabling you to refine and improve them to provide the ultimate applicant journey to anyone, anywhere in the world.

The Challenge


Business and Management Schools are home to students from across different regions and sometimes across the globe. We know that means hundreds of applications, academic and professional portfolios need to be processed quickly and easily to help your applicants secure a place to continue their professional journey with you.

We know that pressure on marketing and recruitment means that you need to know what activities are converting the most applicants who are successful at securing a place.


As if this wasn’t complex enough, the admissions process is intricate and varied depending on the course that they are applying for. Some requiring one to one interviews, some requiring group interviews, some requiring references - all requiring tools to be able to keep an applicant engaged.

With high levels of manual effort involved, and higher competition for alternative education and experiences, Business and Management Schools are at risk of falling short on delivering the applicant journey the modern day applicant expects.

Our Solution

We recognise the need for Business and Management Schools to operate efficiently, effectively and competitively. We know that speed and cost efficiency are hugely important.

That’s why we work with you to ensure that we have all the vital ingredients to create your perfect admissions solution at a budget that works for you.

Powerful Admissions Focused Features and Tools

HEIapply comes with a wide variety of features readily built and out-of-the-box. This allows us to customise the entire solution to meet your business processes & budget.

  • Telephone/Skype Support
  • Unlimited User Accounts
  • Integrated Payments
  • Full Reporting Dashboard
  • Available On Any Device
  • Inbuilt Messaging Feature
  • Manage Admissions Events
  • See progress towards submission
  • Manage offline Application Forms
  • Process Evidence Requests
  • Multiple Routes
  • Powerful Document Management

Your application forms online

Provide applicants with a way to easily complete their application forms online

Offer applicants beautiful device responsive online application forms

  • Allow applicants to complete and submit their application forms online

  • Your online forms will be fully responsive meaning they will work on any internet connected pc, smart phone, tablet or portable device

  • We have designed HEIapply to maintain your brand colours and design regardless of the device used

Transform the way you communicate with applicants

  • The messaging feature allows for smoother communication with applicants during the application process and beyond

  • Reply directly to messages that you receive

  • Gain 100% deliverability on all messages sent via the communications inbox

  • None of your messages get caught in spam boxes

  • Get notified when messages have been delivered, opened and read

  • Keep a solid audit trail of all communication: all messages are captured and stored securely

Create bulk email lists from the applicant data already inside the system

  • Allow applicants to be added automatically to defined email lists – avoid the need to download, clean up and upload email lists

  • Include setting "send from" and "reply to" email addresses, email header and footer

  • Monitor the success of bulk email campaigns, track receipt, opens and click-through statistic to monitor engagement

Allow applicants to upload documents and share with you as part of your streamlined processes

  • Allow the Applicant to upload files as part of the Application Form

  • View any file uploads, with secure encrypted single use URLs to prevent sharing of sensitive documents outside of the system

  • “File Uploads” when the applicant or you upload a file, with quick access to view the file show on the applicants timeline

  • Add important fields to your Application Form to collect file metadata (i.e. file description, file name etc.)

  • File uploads that we have integrated into HEIapply for clients include:

    • Passports

    • Identity photographs

    • Birth Certificates

    • Vaccination card

    • Civil ID

    • Medical card from previous school

    • Most recent academic report

    • Portfolios (including documents, images, videos and links)

Re-imagining Your Application Process

You can now provide all applicants with the ultimate applicant journey. We have just made it simple, and more importantly; we've made it yours.


Your portals

Multiple environments can be created for your applicants, admissions team and reviewers panel.


Your forms

Single or multiple page, as many as you need available on the chosen page of your website.


Your processes

Create as many journeys as you require per level, course or campus through our Routes and Workflows setup.


Your notifications

Automated to keep your team and your applicants informed at every step of the way.

View Entire Workflow Diagram Here

The entire process above is available out-of-the-box and is ready to use!

Extra support is available to customise for high volume and high complexity – we are ready to take on your organisation and show you what is possible!

Your Out-Of-The-Box Application Solution In Under 18 Days!




We work with you to understand your current process, your main pain points and retain the critical aspects of your workflow.


We setup your online forms before moving on to onboard and embed your institution workflow into our out-of-the-box solution.


We support you post-launch with the Self-help Knowledge Base, 24/7 Support Desk access and a dedicated Account Manager.

Common Questions asked by Business and Management Schools

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Ready to transform your applicant journey?